Street Context

Street Context
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On Wall Street, deals are won and lost in the inbox. For markets to move, email has to be more than a “Send” button.

Street Context is the only email intelligence software built for the pace and scale of global capital markets. Offering buy- and sell-side solutions, Street Context’s technology enables its users to cut through inbox chaos to nurture high-value conversations.

Client site

My role

Verbal identity

  • Purpose, mission, & vision statements
  • USP & value prop statements
  • Audience messaging
  • Tagline
  • Style guide
  • Brand story
Street Context vision
Street Context value prop
Street Context USP
Street Context tagline
Street Context purpose
Street Context mission
Street Context elevator pitch
Street Context brand story

I produced the above writing while at Focus Lab alongside a team of expert brand designers and strategists.

Credits

Brand writing – Idoia Gkikas (that’s me!)

Brand design – Jason Tiberio

Brand strategy – Haley Bridges